The Eyeful Blog
This is where we share whatever excites our storytellers, presentation designers, or trainers (or, on occasion, gets them hot under the collar).
You might be looking for pithy sales presentation best practice or the very latest thinking on PowerPoint design. If it’s presentation related, chances are you’ll find it on our blog (we’ve even made it searchable to make it quicker and easier to access the good stuff).
Also, check out the Eyeful Vault for a deeper dive into presentation best practice or follow us on LinkedIn and Twitter for up to the minute thinking.
International Women’s Day – Choose To Challenge
International Women’s Day is a time to reflect on progress made, to call for change and to celebrate acts of courage and determination by ordinary women all across the globe. Here at Eyeful it is important for us to acknowledge and recognise the power and importance of these women/girls.
Business Presentations – Three Chords & The Truth?
It’s amazing where you find inspiration. The last few soggy weekends have found me digging deep into Amazon Prime, where I happened across a documentary celebrating the Nashville songwriting community. Songs like ‘A Little Less Conversation’ and ‘Whiskey Lullaby’? Read on..
Sales & Marketing Content – Darwinism In Action?
We’ll be the first to acknowledge that the phrase ‘Content is King’ has become a little trite. For decades, we and companies like Eyeful have extolled the virtues of crafting content that connects and drives action from audiences. And it’s paid huge dividends for our customers because, when done well, content plays a vital role in moving customer engagements from the transactional to a more consultative, trust-based relationships. Everyone wins.
Training that flexes with your presentation team
Like me, you’re probably bored of people talking about the seismic changes experienced by the business world over the last 12 months. Phrases like ‘new normal’ and ‘unprecedented times’ now bounce off me so readily that I don’t even notice them. But some things really have changed forever.
Training: Tailored…But Off-The-Peg
I’m a funny shape. My long torso and short legs have been the bane of my life for many reasons, including finding a suit that fits. I don’t want (or, frankly, need) a bespoke suit crafted from scratch by the finest tailors of the land, but equally, anything I chose...
There was much more to the last 12 months than just Covid…
2020 was tough – very tough – for many. But it also prompted us to reappraise the way we work, from turning sales processes on their heads to forcing a rethink of traditional marketing strategies almost overnight. Old rules had to be broken and, truth be told, many have benefited from taking a fresh new approach to engagement. Chances are we’re unlikely to ever return to the ‘old way of doing things’.
In Conversation’ with Coach & Bestselling Author Caroline Goyder
The latest in our ‘In Conversation’ videos features the brilliant presentation coach and author, Caroline Goyder. You may know Caroline from her immensely popular TED Talk (8.6 million views and counting), her best selling books or you even may have been lucky enough...
Seeing the wood for the trees
Death by PowerPoint doesn’t happen because you’re rubbish at PowerPoint. It doesn’t happen because your slides are ugly. It doesn’t happen when you nervously trip over your words. Nope. Death by PowerPoint happens when you cram too much content into a presentation....
Why ‘Start with Why’ Could Spell Disaster for your Next Presentation
Simon Sinek published his best-selling book ‘Start with Why in 2009. Since then, his message has been a runaway success. He’s graced the stages of TED, is repeatedly quoted across business social media, and he’s now fronting a successful channel on YouTube.
Remote Ready Refreshed – Tech is not a Panacea
The weather has been a hot topic of conversation since we entered this ‘new normal’ of working from home. From slavishly watching reports on impending monsoons to fervent prayers for one final splash of sunshine, we’ve been hooked. This puts the weather presenter...
Next Slide Please
Simon Sinek published his best-selling book ‘Start with Why in 2009. Since then, his message has been a runaway success. He’s graced the stages of TED, is repeatedly quoted across business social media, and he’s now fronting a successful channel on YouTube.
Herding Cats
We’d like to share with you our latest ‘In Conversation’ video – Enterprise Presentation Efficiency. In this video, Luke Riordan, Head of Sales, talks about a Professional Services client with whom we faced similar challenges.
Successful companies don’t create their own advertising
Great advertising grabs hold of us, no matter how old we are. It demands attention, pulls on the heartstrings and engages its audiences in powerful, almost magical ways. So, who is responsible for these perfectly formed 30 second segments of loveliness? The short answer – experts.
The Missing Piece of The CPD Puzzle
CPD presentations can be divisive things – some love them for the value-added conversations they spark with their idea audience profile, others loath them because they are a time-consuming distraction to an already pressurised sales team.
Remote Ready Refreshed – All Hail the Weather Presenters (Pun Intended)
The weather has been a hot topic of conversation since we entered this ‘new normal’ of working from home. From slavishly watching reports on impending monsoons to fervent prayers for one final splash of sunshine, we’ve been hooked.
Remote Ready Revisited – Avoiding Bad Habits
Simon Sinek published his best-selling book ‘Start with Why in 2009. Since then, his message has been a runaway success. He’s graced the stages of TED, is repeatedly quoted across business social media, and he’s now fronting a successful channel on YouTube.
Why are you presenting?
We (socially distance) gathered the great and good from Eyeful to share their tips for creating the most compelling and engaging presentations. Presentations are a broad church, from the creative to the practical, so we hope this series of tips helps keep you on the straight and narrow.
Stifled Sales Conversations & Missed Opportunities
There are few things that rile us Eyefulites more than preachy sales presentations. You know the type of thing – a salesperson uses their set of linear PowerPoint slides to beat their audience into submission. No, we are all about Audience led engagement for presentation success.
The Zen Art of Pitch Presentations
Pitch presentations never fail to get my heart beating little quicker (and not always in a good way). It may have something to do with the fact that the pitch presentation represents the final stage of a long, winding and often stressful road. The culmination of...
The Power of Unlearning
Today’s B2B presentations are under attack from two flanks: Dated best practice advice Habit One of the few silver linings from the lockdown is that point 1 has been put under greater scrutiny than ever before. The enforced adoption of new technologies like Zoom and...